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2013年8月16日金曜日

馬息嶺スキー場に年間60億円の売上見込む北朝鮮

http://www.chosunonline.com/site/data/html_dir/2013/08/14/2013081401225.html

このスキー場には、重大な関心を持っているが、新しいニュースが出てきた。

 北朝鮮の金正恩(キム・ジョンウン)朝鮮労働党第1書記が力を入れているといわれる馬息嶺スキー場が完成すれば、1日当たり5000人が来場し、年間6250万ドル(約61億4000万円)の売り上げが期待されていることが分かった。馬息嶺は、江原道文川市富方里と法胴郡鵲洞里の間にある海抜768メートルの峠で、元山と平壌を結ぶ道路が走っている場所でもある。

 米国の北朝鮮専門インターネットメディア「NKニュース」は12日(現地時間)、北朝鮮体育省と江原道人民委員会が作成した馬息嶺スキー場計画の報告書を入手し、上記のように報じた。

 

同報告書は「スキー場周辺地域の北朝鮮住民が主な客層を形成し、これに隣国から来る外国人観光客を含めると、1日の来場者数は約5000人になるだろう」と推定した。さらに「来場者から1人当たり50ドル(約4900円)の入場料を徴集し、スキー場を年間250日稼働させれば、年間売上は6250万ドル、純利益は4375万ドル(約43億円)に達するだろう」と予想した。同報告書は、スキー場の収入を増やすため、国際大会を含む各種スキー大会を開催すると同時に、大勢のスキーファンを招く予定であることも明らかにした。

 北朝鮮当局は、こうした青写真を基に外国の投資を誘致し、スキーリフト、娯楽施設、運営技術などリゾートの基盤施設を整備する戦略だ。報告書は「エネルギー再活用技術や持続的運営戦略の開発により、最大限の投資を受けることができる」と記した。

 しかしNKニュースは「北朝鮮の年平均の国民所得が1800ドル(約17万7000円、CIA〈米中央情報局〉のワールドファクトブックより)にすぎない状況で、毎日数千人の北朝鮮住民が入場料50ドルを払ってスキー場を利用するという予測は非現実的」と指摘した。また、同じく北朝鮮専門のメディア「デイリーNK」で国際問題を担当するクリス・グリーン氏は、NKニュースのインタビューで「このプロジェクトは絵に描いた餅。北朝鮮当局が住民に対し、韓国や中国と同水準の娯楽施設があると宣伝するのが目的」「北朝鮮が2018年の平昌冬季五輪の共同開催を要求する可能性もあるが、馬息嶺スキー場は国際オリンピック委員会(IOC)の基準を満たせないだろう」と語った。


原文

N. Korean ski resort anticipates 5,000 customers per day

North Korean citizens and foreign tourists predicted to form backbone of clients

ski-runs-north-korea

BY CHAD O’CARROLL , AUGUST 12, 2013

LONDON – North Korean authorities expect that 5,000 people will visit the Masik-ryong Ski resort each day – 250 days per year – once construction is completed, a planning document seen by NK News reveals.

Charging $50 per person, the People’s Committee in Kangwon Province and DPRK Ministry of Sports anticipate a net revenue stream of $62.5 million from the ski resort per year, of which $43.75 million will be profit.

The planning document says that North Korean customers from nearby provinces will form the backbone of anticipated demand, followed by international tourists from “surrounding nations”.

“We also plan to host the Asian or international competitions, or hold business matches and to invite many ski fans and cheering enthusiasts,” the document says in a passage detailing the predicted income.

But at $50 per day the ski resort entry fee is extremely expensive for the average North Korean, who the CIA World Factbook estimates earns just $1800 per year.

Despite the apparent contradiction, the planning document cites million dollar profit projections to convince foreign investors to help fund infrastructure for the resort, including ski-lifts, entertainment facilities, and unspecified “operation technology”.

“Masik-ryong Ski Resort is going to increase to the maximum, the multiplicative and accelerant effectiveness of the investments by introducing energy-cycling technology and constant development operation strategy, which are the world trends in designing and operation management”, the planners claim.

Chris Green, Manager of International Affairs at the Daily NK, says the project is “pie in the sky” and indicative of dubious North Korean business planning practices.

“This is classic North Korea. 1) Attract foreign currency while 2) providing plausible evidence of development that 3) placates some North Koreans that their country is in the same ballpark as South Korea or China,” he told NK News.

TRUE INTENTIONS?

While the planning document says that the resort is being built to “improve” the “material and cultural lives of the people,” the push to build the massive ski resort comes just one year after South Korea was awarded the 2018 Winter Olympics to be hosted at Pyeongchang.

Some experts suggest that the Masik-ryong development plans are intrinsically linked.

“As usual, North Koreans are trying to outperform their southern neighbors by over-investing in ideologically important mega-projects”, said Leonid Petrov, a North Korea expert at Australia National University.

“The outcome is likely to be usual too. Masik ski resort will be used by the regime for buying the loyalty of the elites, while sending the message of achieved affluence and happiness to the common people,” he added.

But given the scale of the Masik-ryong Ski resort plans, it is possible that North Korea might use the prestige project to justify a bid to co-host the Winter Olympics with South Korea.

“I think a push for co-hosting is possible, but not necessarily sincere:  Masikryeong won’t meet International Olympic Committee standards anyway,” Chris Green told NK News.

masik-ski-project-north-korea

Kim Jong Un visits Ski resort construction area on May 26 | Picture: Rodong Sinmun


AMBITIOUS PLANS

Aside from profit forecasts, the planning document also reveals interesting details about the scope of development at the Masik-ryong ski resort.

Part one of the authorities’ plan, scheduled for completion by the end of 2013, is to complete the building of a junior level ski course and four “high-level ski runways”, a hotel, ski service halls, ski school, ski kindergarten, children’s snow park and children’s skating ground.

Before the end of the year the North Korean developers also hope to build “a combined lift, two surface lifts, one moving carpet and other equipment and facilities.”

Stage two, which will kick off in 2014, aims to build one sleigh course and seven medium-level and high-level ski courses, a terrace park, a ski park, a children’s skating ground, snow park and “various four season playgrounds and amusement facilities”.

Furthermore, the planning document says that Masikryong will be an environment-friendly ski resort, powered “entirely through windmills and solar-energy roofs”.

masik-ski-resort-plans

Masik-ryong ski resort plans | Picture: People’s Committee in Kangwon Province and DPRK Ministry of Sports

Since being announced to the nation, North Korean propagandists have regularly reported on progress at Masikryong frequently on TV, radio, and newspapers. The construction site has also been visited by key leadership figures, including Kim Jong Un.

Recent reports suggested that construction at Masik-ryong had been seriously set back due to heavy rains. But North Korean media quickly hit-back, with the Rodong Sinmun saying that soldiers had installed “all kinds of facilities” to ensure work could continue “regardless of heavy rains”.

The fast-pace of construction at the ski resort has been hailed by North Korea’s propagandists as a new “Masik speed,” a term now used by state media to describe any project needing urgent completion.

Picture: MASIK – RYONG SKI RESORT DEVELOPMENT PROJECT

***

Profit margins, as predicted by the Masik-ryong Ski Resort Development Project planning document, May 10.

investmentsfordevelopment-stage-1

estimated-profit-masik-ski-resort

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